SL Extermination
A page for every pest. The emergency number on every one.
SL Extermination has protected homes, buildings and businesses across Greater Montréal for more than twenty years, from Lachine, day and night. We rebuilt their website from A to Z: every pest has its own page, so does every area, and the emergency number follows the visitor everywhere.
- Client
- SL Extermination inc.
- Trade
- Pest control and extermination
- Region
- Montréal, Laval and South Shore
- Delivered
- 2026, in French and English
- Website
- slextermination.com
Everything was in the old website. We rebuilt it from A to Z.
The structure, the copy, the design and the launch, in both languages. One contact person, one budget.
Nobody looks for an exterminator calmly: they look for one when a mouse has just crossed the kitchen. The website answers that person, pest by pest, with the emergency number always on screen. The logo and the information came from their old website.
What ganolyk did
- A complete rebuild, starting from everything the old website contained
- About a hundred pages in French and English: one page per pest, per type of building and per area
- All the writing, in both languages, and eight how-to guides
- A navy and yellow art direction drawn from the logo, on a white background
- A service area map drawn for them: Montréal, Laval and the South Shore
- The privacy policy, then an SEO audit of the live website, with every fix it called for
The goals.
Be found for the pest, not just for “exterminator”
Mice, rats, cockroaches, bed bugs, wasps, raccoons: every pest has its own page, using the words people type when it’s urgent.
Be found in every area
Montréal, Laval and the South Shore, then Lachine, LaSalle, Verdun, Dorval, Longueuil, Brossard and the rest: one page per area served.
Reassure before opening the door
Certified technicians, approved products, liability insurance, service day and night: what people check before letting an exterminator into their home is written in black and white.
The design.
The logo’s navy and yellow, on white.
The SL Extermination logo is navy and yellow. The website keeps those two colours and plenty of air: a clean white background that reassures instead of alarming.
The right pest at a glance.
At the top of the home page, one tab per pest changes the photo and the question. Further down, in the list of services, the large photo follows the row you hover over.
The same care, whatever the screen.
People call an exterminator from their phone, often with one hand, in the middle of a crisis. The emergency button stays on screen on every page, and the number dials with a single tap.
A website that answers panic, at any hour.
A mouse in the walls at midnight, a wasp nest on the balcony: the visitor lands on the right page, understands what to do and calls, in French or English.
Next project
Sciage de Béton Unik